Twitter introduced the blue tick badge in 2009 and so far, less than 1% of the 310 million active users can boast of it. The verification process in the past involves Twitter contacting certain organisations and popular figures that they consider worthy and verifying their accounts.
Anyone with an account that has a verified phone number, valid email address, a profile photo plus a header photo, birthday, website, bio and public tweets can fill the verification request form on the company’s support page. Additional information such as scanning and uploading a legible copy of a government-issued ID and giving reason(s) why the account should be verified may also be requested.
The company made it clear that “an account may be verified if it is determined to be of public interest.” Apart from helping verified users amass multitude of followers and recognizing original accounts, having the blue tick enables features such as filtering mentions, likes and replies notifications to only show the ones from other verified users.
Tina Bhatnagar, Twitter’s vice president of User Services said that the company’s goal is to offer more engaging and informative accounts that the public can follow:
We want to make it even easier for people to find creators and influencers on Twitter so it makes sense for us to let people apply for verification. We hope opening up this application process results in more people finding great, high-quality accounts to follow, and for these creators and influencers to connect with a broader audience.
An email will be sent to the applicant to know whether the request is approved or not. The company stated in a released statement that the application process will be available worldwide this week.
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